What I have learned from class FSM4401 FoodServeIT is about AdWords and Google Online Marketing Challenge (GOMC). GOMC give students an opportunity to create marketing campaigne using Google AdWords by approach 3 Small Medium Enterprise Industry related with food.
AdWords is advertising by using word in website for business company. The benefits of Adwords such as:
Attract more customer to that company.
Advertise locally or globally.
Reach the right people at the right time.
Manage campaign by yourself.
Flexible and efficient.
Connect with customers across the web.
By using AdWords, we can reach relevant customers on relevant websites across the web. A range of options let us target by website type, audience type or remarketing, when and where it matters. Google AdWords shows how many people notice our ads and what percentage click to visit website, or call our company. With the tracking tools, we can even see the actual sales of our website is generating as a direct result of our ads.
Short opinion from mine. Thank you.
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